Build a strong foundation in digital product & service management. Learn core concepts to deliver value across the full lifecycle in AI-enabled environments.
Understand the core concepts behind modern digital products and services, including value creation, continual improvement, and how products and services are managed across their lifecycle.
Discover how value is co-created through collaboration between service providers, consumers, and stakeholders, while weighing outcomes, costs, risks, experience and sustainability.
Delve into the four dimensions, Organizations and People, Value Streams and Processes, Information and Technology, and Partners and Suppliers, for a holistic approach to digital product and service management.
Gain an understanding of the ITIL Value System and how it brings together guiding principles, governance, value chain activities, management practices, and continual improvement.
Learn how to apply the framework's guiding principles to make better decisions, collaborate more effectively, and adapt ITIL practices to real-world digital environments.
Develop a solid understanding of the purpose of each product and service lifecycle management activity; from discovery and design to operation, delivery and support; and how they work together to create value.
Explore the role of ITIL management practices and how official practice guides support consistent, effective ways of working across organizations.
Learn how continual improvement is embedded within ITIL. Cover the continual improvement model's step-by-step approach and see how it supports long-term organizational success.
Understand how to identify, map, and manage value streams to improve flow, visibility, and outcomes across digital products and services.
Embrace a 'lifecycle mindset' to make smarter decisions, anticipate changes, reduce technical debt, improve service continuity, and keep teams aligned while leaving silo mentality behind.
Strengthen collaboration across roles and teams by aligning with modern, team-based delivery and focusing on shared outcomes, transparency, end-to-end value streams, and value co-creation.
Build practical skills to embed continual improvement into everyday work, foster a growth mindset, and swiftly adapt to change in fast-paced digital environments.
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